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California Faucets

 
 

california faucets

Rebuilding the digital flagship for a California-made luxury faucet brand.

California Faucets needed an online experience that matched the quality of its made-to-order products. A complete redesign improved product discovery while bringing the company’s family-owned California identity, craftsmanship and innovation forward through new content, photography and a more intuitive experience for customers and design professionals.

 
 

All images ©Tolleson

team:

BILL BOWERS: DIGITAL CREATIVE DIRECTOR
jesse goldberg: WRITING
STACY WANG: SENIOR DIGITAL DESIGNER
eric einwiller: photography
APTAXLE: DEVELOPMENT